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Cheat sheet, in pixels

All the social media image sizes in one place, by network and format

Social media image sizes differ on Instagram, Facebook, TikTok, X, LinkedIn, YouTube and Pinterest. Use the table below, or pick the format in Socials Creator and the exact size is already set for you.

  • Sizes in pixels and ratios
  • Preview shows the crops
  • 7-day free trial
Instagram post for a barbershop: ‘Behind the chair’ with a photo of the barber

What are the right social media image sizes?

The most used social media image sizes are 1080 × 1350 px (4:5) for Instagram feed posts, 1080 × 1080 px (1:1) for squares, 1080 × 1920 px (9:16) for Stories, Reels and TikTok, 1200 × 630 px for Facebook links and 1600 × 900 px for X images. Socials Creator sets the exact size when you choose the network and format.

Instagram feed
1080 × 1350 px (4:5) or 1080 × 1080 px (1:1)
Stories, Reels, TikTok
1080 × 1920 px (9:16)
Link and wide posts
Facebook 1200 × 630, LinkedIn 1200 × 627, X 1600 × 900
In the app
More than 20 formats across 7 networks; 7-day free trial

In the app

Sizes built into the formats

You do not have to memorize a table. The network cards and the format picker set the size, and the sizes follow what each network recommends.

  • Instagram: portrait, grid, square and Story

    Portrait 4:5 at 1080 × 1350 px, grid 3:4 at 1080 × 1440 px for the profile grid, square at 1080 × 1080 px and Story or Reel cover at 1080 × 1920 px.

  • Facebook: posts, events and covers

    Link post 1200 × 630, square, portrait and Story formats, event cover 1920 × 1008, and page covers at 1640 × 924 (mobile view) and 1702 × 630 (desktop).

  • X and LinkedIn

    X post 1600 × 900, X square 1080 × 1080 and X header 1500 × 500. LinkedIn link post 1200 × 627, square 1200 × 1200 and portrait 1080 × 1350.

  • TikTok, YouTube and Pinterest

    TikTok photo and cover at 1080 × 1920. YouTube thumbnail 1280 × 720, Shorts cover, community post and channel banner 2560 × 1440. Pinterest pins at 1000 × 1500 and 1000 × 1000.

  • A preview of the crops

    See how each network trims your image before you download it, with a warning when a tall or wide image would be cut or when it is under the recommended resolution.

  • Resize in the Studio

    Open a design in the Studio and switch it to another preset, such as portrait, square, Story, link, wide, covers or the 3:4 grid, then adjust it by hand.

How it works

How to get the right size every time in 3 steps

  1. 1. Pick the network and the format

    In What are you creating?, choose a network and a format such as Instagram portrait, Facebook link post or Story. Each card shows its size and ratio.

  2. 2. Create the post at that size

    Describe the post, or start from a template of the same size. The design is made in the exact pixels of the format, with your brand colors and fonts.

  3. 3. Check the preview and download

    The preview shows how each network crops the image and warns you when the resolution is too low. Need another size? The Studio's Resize menu switches a design to the preset formats.

Who it is for

When getting the size right saves you time

  • Small businesses on several networks

    Announce one offer on Instagram, Facebook and LinkedIn without cropping the same image three times. Create it once per format.

  • Online shops

    A launch needs a 4:5 feed post, a 9:16 Story and a 16:9 image for X. Pick each format and keep one visual style.

  • Agencies

    Deliver every client's content at the right size from day one, with each client's brand kit applied to every format.

Cheat sheet

Recommended image sizes at a glance

The sizes networks recommend can change, so treat this as a working reference and check the network's current guidance for special cases.

Recommended image sizes at a glance
Network and formatSize in pixelsRatio
Instagram portrait post (also Facebook and LinkedIn)1080 × 13504:5
Square post (Instagram, Facebook, X)1080 × 10801:1
Stories, Reels, TikTok, YouTube Shorts1080 × 19209:16
Facebook link post1200 × 6301.91:1
X post1600 × 90016:9
Pinterest standard pin1000 × 15002:3
YouTube thumbnail1280 × 72016:9

Pricing

Simple pricing, with a 7-day free trial

Every plan includes all features. Choose by how many brands you manage and how much you create.

Simple pricing, with a 7-day free trial
  • Pro

    Freelancers and solo brands

    $69/month

    $690/year

    ≈ $57.50/month

    Start free trial
    • 800 AI credits per month
    • Up to 3 brands
    • Posts, carousels, stories and ads
    • Captions, hashtags and ideas
    • Calendar and Instagram publishing
  • Most popular

    Agency

    Small agencies

    $179/month

    $1,790/year

    ≈ $149.17/month

    Start free trial
    • 2,500 AI credits per month
    • Up to 10 brands
    • Posts, carousels, stories and ads
    • Captions, hashtags and ideas
    • Calendar and Instagram publishing
  • Agency Plus

    Lots of client accounts

    $399/month

    $3,990/year

    ≈ $332.50/month

    Start free trial
    • 6,000 AI credits per month
    • Up to 30 brands
    • Posts, carousels, stories and ads
    • Captions, hashtags and ideas
    • Calendar and Instagram publishing
  • The 7-day trial includes 100 credits and requires a card. You won’t be charged until it ends, and you can cancel before then.
  • An image costs 1 credit; a video costs 30 to 180 credits depending on model, quality and length. Failed generations are refunded.
  • Extra credit packs from $29. They never expire. Prices exclude tax.

FAQ

Frequently asked questions

What are the best social media image sizes?

Use 1080 × 1350 px for portrait feed posts, 1080 × 1080 px for squares and 1080 × 1920 px for anything full screen. Add 1200 × 630 px for Facebook link images and 1600 × 900 px for X. Create each post at the size of the format you will use.

What is the best Instagram image size?

The best Instagram image size for most posts is 1080 × 1350 px, a 4:5 portrait that takes up the most room in the feed. Square 1080 × 1080 px still works, Stories and Reels use 1080 × 1920 px, and 3:4 at 1080 × 1440 px matches how the profile grid shows previews.

What is the Facebook image size?

For link posts use 1200 × 630 px. Facebook also takes square 1080 × 1080 px, portrait 1080 × 1350 px and Stories at 1080 × 1920 px. Page covers are wider: 1640 × 924 px for mobile view and 1702 × 630 px as shown on a computer.

Do I need a different image for each network?

Usually yes. A 4:5 image fits Instagram, Facebook and LinkedIn feeds, but a 1.91:1 link image, a 16:9 image for X and a 9:16 Story all crop differently. Creating one version per format avoids awkward cuts.

Can Socials Creator make profile pictures and LinkedIn banners?

Not every size. The app has formats for posts, Stories, covers, thumbnails, headers and pins, but no profile picture format and no LinkedIn banner, whose ratio is too wide for the AI image generator. Design those in an image editor.

Can I publish the image straight from the app?

Images, carousels and stories can be published directly to Instagram. For the other networks, Socials Creator creates the image in the right format and you download it to upload it yourself.

Are the sizes up to date?

The sizes follow what each network recommends today, but networks change their guidance from time to time. If a network updates its recommendation, check its current help page for edge cases such as covers and banners.

Can I try it for free?

You can try Socials Creator for 7 days with 100 credits. A card is required, and you are not charged if you cancel before the trial ends. An image costs 1 credit.

Keep exploring

Stop looking up sizes

Pick the network, choose the format and create posts at the right size for each one.

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